Two years after its acquisition by WPP, multicultural shop Zubi Advertising is emerging as a new agency of sorts. The holding group bought Zubi in 2017 and placed it within dedicated Ford network GTB, but it will now be a standalone specialty group working with various other WPP properties. The shift follows Ford's decision to...
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April 18, 2019
Advertising & Agency Daily
Your overview of the agency world
WPP’s Zubi Advertising Rebrands and Exits Dedicated Ford Division GTB
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