Designing a good survey is harder than it may seem. Ensure accurate and reliable data by writing questions that are appropriate for the method and worded to minimize bias.
Diary studies involve a series of tradeoffs as researchers must capture participants’ natural behaviors, but the method to do so can be intrusive and reward producing more entries.
Inductive analysis begins with no framework in mind and looks for naturally emerging patterns in the data.
The NN/g UX Podcast
31. Service Design 101 Members of our UX Master Certified community are applying UX principles to their work in a range of different ways. In this episode, we interview Thomas Wilson, Senior Principal Service Designer at United Healthcare and discuss what service design is and what makes it challenging and rewarding.