WTF is sequential liability What makes sequential liability so contentious? Let's delve deeper to uncover the reasons behind its controversial nature. Additional coverage: - A bunch of users, but no real vibe. Here’s the deal with Threads.
- This week’s Media Briefing looks at what features publishers want from Threads, as they test Meta’s new social platform as an engagement and traffic referral source.
- A head of brand safety won’t be an easy gig at X, formerly known as Twitter. Nevertheless, it's one the platform needs now.
- As more agencies weave generative AI into their work, there are concerns around how much these tools can be trusted to avoid copyright infringement or biases in their content.
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| | | | | What makes sequential liability so contentious? Let’s delve deeper to uncover the reasons behind its controversial nature. | | |
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howdy! | | | | | It’s only a month since Meta’s text-based app launched, and brands are still figuring out the platform | | |
| | | | | From personalized messaging on mobile devices to customized offers based on brand interactions, consumers expect seamless experiences. | | |
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howdy! | | | | | This week’s Media Briefing looks at what features publishers want from Threads, as they test Meta’s new social platform as an engagement and traffic referral source. | | |
| | | | | Many misconceptions plague the in-game advertising space, but by understanding what IGA truly is and how much the audience has grown, advertisers identify the keys to successful gaming-based strategies and partnerships. | | |
howdy! | | | | | In this edition of the weekly Research Briefing, we share focal points from Digiday’s released reports on how publishers are optimistic about revenue and hiring in the second half of the year, and how publishers upped their marketing spend in the last 12 months. | | |
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| | | | | Marketing-mix modeling helps teams like Samsung measure performance, allocate budgets, forecast future sales, understand consumer behavior and more. | | |
howdy! | | | | | The role won’t be an easy gig at X, formerly known as Twitter. Nevertheless, it’s one the platform needs now. | | |
howdy! | | | | | As more agencies weave generative AI into their work, there are concerns around how much these tools can be trusted to avoid copyright infringement or biases in their content. | | |
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