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Are you attending the 2017 BIO International Convention or planning to be in the San Diego area on June 21st? If so, I'd like to invite you to theFierceBiotech executive breakfast, Tackling the Drug Price Problem: A Town Hall Debate on June 21st at the San Diego Convention Center. The event will run from 6:45AM-8:30AM and will include a full buffet breakfast. Drug pricing has taken over the public debate about the biopharma industry. Companies are facing renewed questions about whether drug prices are fair, while the industry argues that the cost of R&D justifies price tags on new drugs. Beyond image-burnishing campaigns and the innovation-is-expensive argument, what can drugmakers do to address the pricing outcry? Can new approaches to drug development and intensified data-gathering help prove that new products are worth their cost? This town-hall-style discussion with a panel of expert guests will incorporate pre-submitted questions from the audience as well as questions from our FierceBiotech and FiercePharma editors. You do not have to be registered for the BIO International Convention to attend this event - all are welcome to attend. Seats are limited and our early bird rate ends Friday, May 12th, so don't delay. Click here to reserve your seat today. As always, thank you for your support. I value your readership and I look forward to seeing you in San Diego. Regards, |
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