AI fuels investment surge amid slowdown in new products
| Boredom doesn’t get the love it deserves. One of its primary causes is the lack of a crisis and who doesn’t like that? Boredom results from good planning, things running smoothly and tasks getting done as they should. Boredom gives you the chance to daydream, which is essential to creativity. A boring martech stack is a good martech stack. Wonder how you can get one? Steve Petersen tells you how in his article about the roadmap to martech stack maturity. Want to know something that isn’t boring? The MarTech Replacement Survey. It’s interesting and it only takes three minutes. Can you help us out? Constantine von Hoffman
Managing Editor | | |
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| Marketing technology | | | Find out why maturing your martech stack is crucial for long-term success and how to do it with documentation and strategic planning. | | |
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| Marketing artificial intelligence (AI) | | | Explore CabinetM's Q2 2024 martech report: Record $10.8 billion investment, AI funding boost and slowing product innovation. | | |
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| Marketing artificial intelligence (AI) | | | See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: Costs to engage new and existing customers. | | |
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| Marketing management | | | Tools like AI-led journey orchestration are akin to air traffic control and empower marketers to optimize thousands of journeys simultaneously. | | |
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| MarTech webinar | | | Is your data cluttered, inconsistent, and preventing you from delivering exceptional customer experiences? It’s time for a data detox. | | |
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| Marketing management | | | Uncover powerful marketing strategies to streamline decision-making and guide customers to purchase with confidence. | | |
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| B2B marketing | | | Learn about new platforms and methods for identifying website visitors, retargeting and automating customer acquisition campaigns. | | |
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| Performance marketing | | | Dive into MNTN’s comprehensive summer guide, where they cover everything from audience targeting to campaign set up, and all the creative best practices you’ll need to drive performance on Connected TV. | | |
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| Content marketing | | | Content experience platform Uberflip becomes part of PathFactory's B2B content offering. | | |
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| Online survey | | | Lead the 2024 martech revolution: Take our quick survey about marketing technology stack management and maintenance. Your insights can help the entire community. Begin survey | | |
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