YOUR DAILY DOSE OF MARKETING Discover The Daily Marketer, your go-to newsletter for up-to-the-minute content on the marketing world. Our News June 8 2023 Digiday Can Meta remain the ‘holy grail of paid advertising’? Meta faces challenges as competitors like TikTok and Pinterest emerge, but still dominates digital ad budgets with 93% of advertisers... 5 March 2023 Digiday How U.K.-based media companies are continuing their push into the U.S. The Guardian, The Independent, and the Financial Times expand in the US, targeting direct advertising sales and attracting American... 7 June 2023 AdAge HOW PINTEREST HELPS MARKETERS THRIVE IN A COOKIE-LESS AGE Pinterest thrives in the wake of third-party cookies' decline, leveraging its "pin" feature to gather valuable first-party data on... 4 April 2023 Marketing Dive As generative AI hype hits full steam, consumers carry reservations Consumer survey reveals demand for transparent use of generative AI, while some hesitancy remains about brands relying on AI. DON'T SKATE OFF WE'VE GOT MORE 8 June 2023 Reuters TikTok Aims for $20B in Ecommerce Business TikTok aims to quadruple ecommerce sales to $20B this year, focusing on growth in Southeast Asia in markets such as Indonesia. June 7 2023 TechCrunch OpenAI Delays GPT-5 Training OpenAI Delays GPT-5 Training amid Concerns over Advancements, after many industry executives and academics expressed concerns about... June 7 2023 TechCrunch Byju's Unleashes AI Transformer Models in Education Edtech giant Byju's introduces three transformer models, including MathGPT and TeacherGP to enhance learning experiences and offer...

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