YOUR DAILY DOSE OF MARKETING Discover The Daily Marketer, your go-to newsletter for up-to-the-minute content on the marketing world. Our News 16 June 2023 Digiday REDDIT'S PERFORMANCE DOLLAR PLANS: WILL ADVERTISERS BITE? Reddit aims to be a prime destination for performance ad spending, launching Contextual Keyword Targeting and Product Ads tools to... 15 June 2023 Marketing Dive HOKA'S HIGH-FLYING ADS RIDE $1B SALES MOMENTUM Hoka launches its biggest global integrated marketing campaign to date after surpassing $1 billion in sales. 14 June 2023 TechCrunch SUBREDDITS GO DARK INDEFINITELY AFTER CEO'S MEMO In protest against Reddit's API changes, 300+ subreddits, including popular ones like r/aww, r/music, r/videos, and r/futurology, will... 13 June 2023 TechCrunch YOUTUBE LOWERS BARRIER FOR MONETIZATION PROGRAM YouTube lowers the requirements for creators to get access to monetization tools under the YouTube Partner Program (YPP). DON'T SKATE OFF WE'VE GOT MORE 16 June 2023 Ad Age AI TO REPLACE 30,000+ AD AGENCY JOBS, REPORT WARNS AI is transforming the advertising industry, with experts predicting that one-third of ad agency jobs will be influenced or removed... 15 June 2023 Insider THE PURPLE BLOB MAKES A COMEBACK McDonald's sparks excitement with the return of Grimace, offering a milkshake, meal, and GameBoy Color video game as part of a unique... 16 June 2023 Ad Age NAVIGATING TOUGH SUMMER MARKET: DTC SWIMWEAR BRANDS Summer is here and for many direct-to-consumer swim brands, it’s a tough summer to make a splash.

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