Post-Cookie World Survival Tips
AdvertisingDay by WebProNews
 
Terminus
How to Survive in a Post Cookie World

Hey there:

 

In case you haven’t heard yet, Google is planning to halt its use of third-party cookies in the next couple years. That means advertising as we know it will be changing forever, and there are some important things you need to know before we enter into this cookie-less world.

 

Don’t worry, though. Here's a survival guide to help!

 

Check out what you’ll find inside:

  • A brief history of Cookies
  • Where we are today (and why Google is getting rid of third-party cookies)
  • What this means for digital advertising
  • How Terminus is looking forward to a cookie-less future

The good news: marketers and digital advertisers will not only survive in a post-cookie world, but they’ll also thrive if they put in the prep work!

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