[Analyst report] Retail and nonretail ad network moves to watch
| Commerce media will represent nearly 1 in 4 digital ad dollars by 2028. Retail media networks remain dominant, but nonretail will grow twice as fast. Financial services media network spending will more than double by 2026. |
|
|
Sincerely, EMARKETER Compliments of LiveRamp. |
|
|
|
|
|