A comprehensive guide to understanding web push notifications Customer retention and engagement platform iZooto’s guide provides a detailed overview of web push notifications including best practices and mistakes to avoid.
ClickZ Daily: August 28, 2020 |
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| Happy Friday! Today we have a guide from customer retention and engagement platform iZooto, which gives a detailed overview of web push notifications, including best practices and mistakes to avoid. Timing is everything when it comes to push notifications, says iZooto. You can send notifications so that they occur immediately based on actions or triggers, or schedule them in advance. Also Rebecca Clyde, Co-founder and CEO of Botco.ai, shows how marketers can leverage intelligent chat technology to better communicate change, and find and retain customers during the COVID-era. And finally, many companies have customer loyalty programs, but few have great ones. In the first ClickZ Tech Talk series, Talon.One CEO and Co-founder, Chris Gerber shares some insights into its API first technology. |
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Digital Marketing Jacqueline Dooley Customer retention and engagement platform iZooto’s guide provides a detailed overview of web push notifications including best practices and mistakes to avoid. |
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Marketing Technology Andy Betts Many companies have customer loyalty programs, but few have great ones. In the first ClickZ Tech Talk series, Talon.One CEO and Co-founder, Chris Gerber shares some insights into its API first technology. Read more |
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| AI & Automation Rebecca Clyde Rebecca Clyde, Co-founder and CEO of Botco.ai, shows how marketers can leverage intelligent chat technology to better communicate change, and find and retain customers during the COVID-era. Read more |
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| Digital Marketing Lars Fiedler | VP, Periscope By McKinsey Lars Fiedler, Partner and Senior Solution Leader of Marketing Solutions at Periscope By McKinsey, looks at how changes in consumer behavior during COVID-19 are forcing a re-imagining of retail. Read more |
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| Marketing Technology Emma Walker & Sam Lawson Record funding coupled with an explosion in the number of marketing technologies has made it impossible for marketers to choose and explore the latest innovations in martech. Read more |
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Content & Experience The censhare universal content management platform lets brands connect with their audiences on any channel, in any language, locally or globally. Clients like Jaguar Land Rover, Dyson, Christie’s, McDonald’s and many more have already discovered new freedom to create and deliver consistent quality content with exceptional efficiency. Read more |
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Analytics With evolving digital capabilities and business needs, brands are increasingly moving core media capabilities in-house.i. The good news for agencies is that this wave of functional in-housing isn’t ending brands’ relationships with agencies— it’s revolutionizing them. Download now |
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| Content Marketing The COVID-19 pandemic has changed the world as we know it, and businesses have had to reexamine their present work structures, budgets, and strategies. Download now |
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