Despite a national slowdown in diversity efforts, Pinterest is expanding its program to financially support creators from underrepresented communities.
| Despite a national slowdown in diversity efforts, Pinterest is expanding its program to financially support creators from underrepresented communities. Additional coverage: This week’s Digiday+ Future of TV Briefing looks at how Yahoo DSP’s integration of three alternative measurement providers could help to shape the future of TV and streaming ad measurement. With the influx of virtual influencers and generative AI content, it can get complicated for influencer agencies to navigate creator partnerships and verify authenticity of their followings and engagement metrics. Brita's transitioning from ambush tactics to inside-tent activations. Keep up with Digiday at Cannes Lions this year: Sign up for our daily briefing. In the run-up, here’s our preview of Cannes: Here’s another dose of Cannes reality, with suggested dos and don’ts from those who’ve seen it all before. Other things to know about Today is your last chance to secure the best rate for the Digiday Publisher Golf Outing. Join us on July 11, just outside of NYC, for a round of golf and a chance to connect with publishing execs from CNN, The New York Times and more. Advertisers face almost infinite choices around how and where to invest, although this leads to “choice overload,” where a CTV-only campaign could have 45 million options. AI tools are helping teams make sense of this data. Sponsored by Viant. Globally, Spotify has seen a 39% increase in average daily streams of video podcasts, giving consumers the choice to watch or listen to content. Sponsored by Spotify Advertising. | | |
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