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| | | | | First Things First | | October 29, 2019 |
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| | | How Do You Get Your Team Back on Track After a Set Back? | Brad Casper, CEO, OH Partners Following a setback—a client changes directions, reduces budgets, or brings some work in-house—we center our attention on the team, not on the set back or what was lost. Rather, we focus on what we gained by working with the client: knowledge, case studies, successes and the likelihood we can parlay these experiences into other profitable new business. Generally speaking, we like to find the silver lining in most setbacks. My ultimate objective is to promote a culture at OH that is positive, and one that doesn't cry over spilled milk. Keeping morale high internally is crucial to maintaining momentum within an agency. Elyse Estrada, vp of education and experience, Foursquare Working in a fast-paced environment like a start-up means that you’re often at the mercy of “fires” and higher priority events that take place, so you may feel setbacks more often. I don’t view setbacks as negative; I view them as an opportunity to put more time and effort into something you’re passionate about. In many cases, the timelines we set are arbitrary, and we can be flexible to get the project done right, not just get it done “in time.” As a company, we use a quarterly OKR (Objectives & Key Results) system. At the end of the quarter, we’ll often hear “But I need to mark this OKR as ‘done’” which could result in work that isn’t fully fleshed out or shipping something you aren’t 100% proud to ship. I believe that if something is worth doing, it’s worth doing right. | | | |
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