A CYNOPSIS MESSAGE | Cynopsis Measurement & Data Boot Camp NOV. 7, 9AM – 1:45PM | Yale Club, NYC [SESSION SPOTLIGHT] The Digital Vs. Linear War Is Over: Convergence Is Here Measurement is now a team sport, no longer siloed into linear TV & digital content. That’s why our first session, lead by execs at Turner & Meredith, will unpack the fundamentals of cross-platform measurement today, focusing on the major trends sweeping the media industry in solving for unduplicated reach. VIEW FULL AGENDA [ Sponsored by TV Time ] |
SPONSORSHIP & PROMOTION The Celebration Bowl announced that the Air Force Reserve has renewed its title sponsorship of the game. Operated by ESPN Events, the fourth annual Air Force Reserve Celebration Bowl is a championship-style game between the division champions of the Mid-Eastern Athletic Conference (MEAC) and the Southwestern Athletic Conference (SWAC). The game will once again be televised on ABC at noon on Dec. 15 from Mercedes-Benz Stadium in Atlanta. Express, Inc. inked a multiyear expanded partnership with the NBA and formally launched its second "NBA Game Changers" campaign and Performance Collection featuring NBA All-Star Victor Oladipo, Mo Bamba, Trae Young, John Collins and Jamal Murray. As part of its expanded partnership with the NBA, Express will also introduce a collection of licensed apparel, available in-store and online beginning this fall. Diamond Resorts partnered with Insurance Office of America to name the full-service insurance agency the “Official Sponsor of the Diamond Resorts Tournament of Champions” and “Official Insurance Broker of the Diamond Resorts Tournament of Champions.” The event will serve as the LPGA Tour’s season opener with competition running Jan. 17-20, 2019 at Tranquilo Golf Club at Four Seasons Resort Orlando. Tough Mudder announced a global partnership naming activewear brand Alanic as their Official Apparel Partner. The multi-year partnership will launch at the 2018 World’s Toughest Mudder on Nov. 10 in Atlanta. As part of the partnership, Alanic will outfit all finishers, TM Staff and volunteers across Tough Mudder’s portfolio of events in 2019 and 2020. DIGITAL & STREAMING MSG Networks and Complex Networks locked in an expanded content partnership that will bring up to 80 new episodes from a slate of Complex’s digital shows to television. The episodes will air as part of the network's “MSG Shorts” programming, following select Knicks, Rangers, Islanders and Devils games this year. MSG Networks will air new episodes from seven of Complex’s original series, including two of its flagship shows, Sneaker Shopping and Hot Ones. The programming lineup will also include episodes of Sean in the Wild, Complex Closets, Food Grails, The Culture and Jobs Unlisted. The International Tennis Hall of Fame’s first ever fan vote saw Chinese tennis great and two-time Grand Slam tournament champion Li Na finish in first place, garnering the highest number of fan votes from among the eight candidates. Wimbledon champion Goran Ivanisevic of Croatia finished in second place; and Mary Pierce of France, who won singles titles at the Australian Open and Roland-Garros, finished in third place. ESPORTS ESP Gaming unveiled its premier plans for the first-ever World Showdown of Esports. The multi-genre esports tournament series will open on Oct. 14-15 with top competitors of Dota 2. The action can be seen live on twitch.tv/WSOE coming out of the PokerGO Studio in Las Vegas. Competing teams, featuring veteran players and rising stars – including compLexity Gaming, Alliance, Team Serenity, J.Storm, The Final Tribe, Happy Guys, ROOONS, and Pain X – will play for $100,000 in cash prizes. WSOE also revealed that ASUS Republic of Gamers (ROG) will be the official hardware sponsor of the tournament series. TwitchCon 2018 confirmed its lineup of sponsors and esports events ahead of this year’s gathering, which begins on Oct. 26 in San Jose, CA. Overall, more than 140 exhibitors will take part in this year’s festivities, with premier sponsors and activations that include: Kakao Games; Legion, by Lenovo; Level up TwitchCon with Twitch Prime; and the Intel Streamer Zone. On the competitive gaming front, play will include the Broadcaster Royale: Omen Challenge, the Doritos Bowl, the Fortnite Fall Skirmish - Grand Final and Games Done Quick. ELEAGUE saw last Friday’s episode of the CS:GO Premier score a new record as the most-viewed esports program in the history of cable TV. The episode generated an average of nearly 700,000 viewers. THE MAIN EVENT Stanley Cup rematch with the Golden Knights/Capitals on NBCSN at 8p. |
A CYNOPSIS MESSAGE | The Latest Strategies for Maximizing & Monetizing Mobile Engagement Tuesday, October 20th | 1:30-3:00PM ET It’s crucial to keep pace in a whiplash-inducing landscape in which fast load speed and easy interface are just the beginning. On October 30th, our speakers from Oath, Group Nine Media and Vox Media will explore the solutions now available to content creators, buyers, and sellers to make the most of mobile. View Panel Learn More Register your team |
ON THIS DAY in 1964: The Summer Olympics open in Tokyo. In the Know: Who led the NHL in goals last season? (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: Which two teams did Dean Smith-coached North Carolina teams beat to win the national championship? Answer: Georgetown and Michigan. Kudos: Ben Sturner-Leverage Agency/NY; Phyllis Starsia- PowerPhyl Media Solutions/NY; Eric Wright-D S Simon Media, Inc./NY; Frank Costa-CBS Sports/NY; Willy Gibson-WTG Sports Network/Columbus; Sydney Holman-Fox Sports South/Atlanta; Mike May-PHIT America/Wellington; Synda Kollman-Charter Marketing Group/Boca Raton; Andy Pittman-TAMU/College Station; Kevin Micklo-Pinnacle Advertising/Chicago; Dory Petsrillo-CoxReps/Dallas; Ben Grafchik-Sneaky Big Studios/Scottsdale; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank Later - Chris |
CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY SENIOR MANAGER, PROGRAMMING Crown Media Family Networks CA Resp for scheduling & inventory mngmnt across all Crown Media platforms both linear & SVOD & pitching thematic events to drive subscriber growth & viewership & prospective clients. Min 5 yrs. of multi-platform exp (SVOD, Cable or Brdcst). Apply HERE JOB OPENING: SR PARTNER MANAGER/NEWSY/NYC: Lead day-to-day management & success of dist partners across OTT/CTV/OOH/cable/audio/hardware and more. 3-5 yrs exp. demonstrated record of success in a goal oriented, highly accountable account/partner mngmnt environment. Full info/apply HERE (10/17) JOB OPENING: SR ANALYST, MARKETING, & PARTNER INSIGHTS/Viacom/NYC: Support the rsrch needs of all Viacom brands, w/specialty in Viacom kid’s brands (NICK, NICK JR., TEENNICK, NICKTOONS) for our sales/mktg teams. 3+ yrs exp in media or consumer rsrch. Knwlg of media metrics/math & measurement methodologies. Full info/apply HERE (10/17) JOB OPENING: INVESTIGATIVE PRODUCER/MSNBC/NYC: 5+ yrs as an investigative reporter, writer, producer &/or editor at a news org. A strong news background incl covering breaking news in a competitive envir w/staff newsroom exp. Versed in a wide range of investigative reporting techniques & approaches. Full info/apply HERE (10/17) JOB OPENING: SR RESEARCH ANALYST/Fuse Media/NYC: Support Content Strategy & Programming depts & Fuse Media’s leadership team. Extract/analyze linear ratings & programs on Fuse & FM. 3+ yrs exp in TV rsrch role @ network, linear content provider, or other media co. Exp using TV ratings apps i.e. NPower, Star Trak, Nielsen. Full info/apply HERE (10/17) JOB OPENING: MANAGER, NEW MEDIA/Washington Nationals/DC: Highly creative individual w/exc writing/orgnztnl skills, to mng & dvlp content for all of our social media accts. 4 yrs hands-on exp mngng social communities for global brand or pro sports team as well as copywriting/copyediting exp. Full info/apply HERE (10/16) JOB OPENING: COORDINATOR, MEDIA OPERATIONS/Crown Media Family Networks/CA: Support the needs and workflows surrounding Orig Prod Acquisitions, & Interna fulfillment, QC analysis of media. Min 3 yrs. Post-prod exp in Quality Control. Apply HERE(10/16) JOB OPENING: MANAGER, BRAND PUBLICITY/Scholastic/NYC: Dvlp/implement innovative publicity plans & campaigns for key authors & brands. Exc written/verbal communication skills & strong interest in children’s books. Min 4-6 yrs PR exp & B.A. req’d. For full info & apply HERE (10/16) JOB OPENING: SENIOR MANAGER, PROGRAMMING/Crown Media Family Networks/CA: Resp for scheduling & inventory mngmnt across all Crown Media platforms both linear & SVOD & pitching thematic events to drive subscriber growth & viewership & prospective clients. Min 5 yrs. of multi-platform exp (SVOD, Cable or Brdcst). Apply HERE (10/16) JOB OPENING: DIRECTOR, MARKETING & PARTNER INSIGHTS/Viacom/NYC: Researcher to concentrate on Viacom’s young adult brands (MTV/VH1/Comedy Central). Mng consumer insights projects working w/vendors, mngng panels & other internal proprietary resources. 8+ yrs exp media or consumer rsrch. Expertise on young adult & youth consumers pref’d. Full info/apply HERE (10/12) JOB OPENING: COORDINATOR, LEGAL/Crown Media Family Networks/CA: Coord & assists w/the attorneys in the administration of various prod & prgrmng agreements. Also fulfills administrative needs of the department. Min 3 yrs. exp working in a prod or studio business affairs. Previous exp in ent legal pref’d. Apply HERE (10/12) SITUATION WANTED: Veteran Researcher Looking for New Opportunities. 15+years experience and expertise in Media Research/Communications/Brand Marketing/Programming/Consumer Insights/Digital. Strong Kwldge of Broadcast & Cable.Contact tony.marinaro@sbcglobal.net (10/12) JOB OPENING: FREELANCE RESEARCHER/REELZ/NYC: Work closely w/ad sales, marketing & programming across the company. Focus on providing key network/industry insights & support to key constituents. Exp working directly with Nielsen & Star quantitative data. 3+ years’ experience within industry. Resume to: amorris@reelz.com (10/11) JOB OPENING: SALES PLANNER/Crown Media Family Networks/ATL: Provide sales and support to the Ad Sales team for Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama. Maintain media schedules, build sales plans, manage added value. BS and minimum 1 year exp. req. Apply HERE (10/11) JOB OPENING: AD SALES ACCOUNT EXEC/Crown Media Family Networks/ATL: Sell Nat’l advertising time to established and prospective clients. Strong negotiation skills and presentation skills. Strong knowledge of Atlanta mktplace. BA/BS req & Min 5 yrs exp. Apply HERE (10/11) JOB OPENING: PRODUCER/Hearst TV News Bureau/DC: Candidate w/strong news & editorial judgement to work w/prod team in-show elements, full segments, extended interviews and transitions. 2+ yrs producing exp in live TV (i.e. morning shows, cable shows, broadcast TV, etc.). Full info/apply HERE (10/11) JOB OPENING: MARKETING MANAGER/TLC/MD/NY: The TLC Marketing Manager plays a key role in managing consumer marketing initiatives, with the overall goal of increasing viewership and reinforcing brand presence. Key responsibilities include marketing campaign development and management. 5+ yrs exp. TV/Media professional. Apply. (10/11) |
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