A lead engineer helping guide Google’s Privacy Sandbox development revealed signs of what may be next for the firm’s most-advanced cookieless ad targeting method.
August 11, 2021
Now that Google has postponed its plan to disable third-party cookies in its Chrome browser, the digital ad giant may be considering a transition away from the cohort-based ad targeting approach to a cookieless system oriented around topics. Read more below.
A lead engineer helping guide Google’s Privacy Sandbox development revealed signs of what may be next for the firm’s most-advanced cookieless ad targeting method.
To succeed on a global scale with first-party data, brands will need to update their strategies for expanding addressable audiences — now and in the future.
Vindex describes itself as an esports infrastructure company, a one-stop-shop for brands and companies looking to get involved in competitive or casual gaming content.
Grocery leader Albertsons has created an agile workflow and business processes that work at the speed of competition. Register for this webinar to learn how.
Quartz will make four email newsletters the core of its subscription program, after determining that most of its paying members were accessing its content through email.
As the pandemic eases its restrictions on travel, Atlas Obscura is creating a new hybrid business model that combines 2019's tried-and-true strategy with 2020's innovation.
You received this email because you’re a member of the Digiday community. If someone forwarded this to you, subscribe for yourself here.
