Health club usage had been growing prior to COVID-19 shutdowns. To view this email as a web page,
click here News | By Club Industry staff IHRSA’s latest report on health club consumers found that health club usage had been growing going into 2020, with more than 73.6 million Americans using health clubs in 2019, an increase of 27 percent from 2010. read more |
| | | Eighty-four percent of Americans surveyed said that they were making a 2021 resolution. Of that group, 91 percent were making a resolution related to fitness. read more |
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| | | From creating an engaging website to implementing an effective SEO strategy, here are the best and most cost-effective tips for fitness marketing. read more |
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From Club Industry | | | As the fitness industry navigates shutdowns due to COVID-19, Club Industry is here to help. We have developed a coronavirus resource page where you can find links to coronavirus news articles, information about COVID-19 legislation and loan options, town halls and outside resources for the fitness industry. read more |
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| | | Save the date for the next Future of Fitness event, brought to you by Club Industry and Sibec, on March 9-10, 2021. More details coming soon! read more |
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| | | Club Industry’s latest report, “Technology: Agent of Growth for the Health and Wellness Industry,” is now available for free download, and stories from sponsors are now available online as well as in the report. Get insights from fitness experts into how technology is changing the fitness business during this time of industry reinvention. read more |
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| | | Club industry has committed to helping to move forward the discussion on diversity, equity and inclusion in the fitness industry. During the next several months, we will add stories on the topic, many of which will be written by people of color in the industry. Make sure to check back here on a regular basis as more stories are added. read more |
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In Brief |
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