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Reclaiming Independence: How 2 Shops Bought Themselves Back From IPG and Found Success Dailey and TM Advertising ended decades with Interpublic Group By Erik Oster Typically speaking, agency founders strive for the big payday that comes with a major holding company acquisition. But this year saw two shops aim to do the exact opposite, namely regain their independence by ending decades-long relationships with Interpublic Group. Dailey Advertising, which IPG had owned for more than 30 years, completed a buyback last...
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On World Kindness Day, This Organization Erected 3 Walls Across the Globe to Spark Love, Not Hate Kindness.org spreads warmth with an activation and digital campaign By Katie Richards A small act of kindness can go a long way. On World Kindness Day (Nov. 13), one-year-old organization kindness.org wants to show people everywhere--through an online campaign and on-the-ground activations--that contributing an act of kindness not only makes the world a better place, but it actually improves your overall well-being, too. The organization partnered with...
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