LinkedIn expands video ads, AI tools for B2B marketers
| Is your martech stack keeping pace in today’s ever-evolving landscape? Help us shape the future! Take our quick, annual survey and share what marketing tools you’ve replaced in the past year. Your insights will be featured in our industry report, giving you a sneak peek at the latest trends in B2B marketing technology. It only takes 3 minutes — click here now! Also: Marketing automation. Fancy new CRM tools. While digital transformation is exciting, it can also be risky for your brand. Learn how to stay ahead of the curve and protect your brand identity by reading RJ Licata’s article. Constantine von Hoffman
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| Digital transformation | | | Digital transformation shouldn't sacrifice consumer trust. Grow your brand through AI and other tools while safeguarding your reputation. | | |
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| Marketing technology | | | Here’s how cross-functional teams can work together to overcome data silos and build robust AI models that drive martech success. | | |
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| B2B marketing | | | Company says it's a way to promote in-stream video ads alongside content from publishers and announces new Accelerate features. | | |
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| Customer experience | | | Martech is transforming from human-driven tools to engines that autonomously feed on data to deliver results. Here's what that means for your business. | | |
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| MarTech webinar | | | Discover the key to fostering long-lasting relationships with your customers. Join this webinar and learn how to navigate the complexities of the privacy landscape while creating a seamless, trust-inspiring customer experience. | | |
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| Marketing privacy | | | The framework establishes a mechanism for data deletion requests that complies with privacy laws in the US, EU and Canada. | | |
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| HubSpot | | | Streamline approval processes, personalize navigation and improve goal tracking with May's updates. | | |
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| MarTech intelligence reports | | | Learn best practices for creating more relevant, personalized emails with the newest AI-powered platforms using this marketer’s resource. | | |
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| Customer experience | | | With AI everywhere, suspicion is on the rise. A company’s reputation plays an increasingly important role, so how do you avoid damaging it? | | |
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| Online survey | | | Are you happy with your current martech stack? Take our quick survey to help the marketing community learn more about how businesses manage and maintain their stacks. Begin survey | | |
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