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KFC Will Launch a Chicken Sandwich Into Space With the Help of Celebrity Colonel Rob Lowe The latest Colonel Sanders introduces a new menu item By Christine Birkner With Budweiser planning to brew beer on Mars, it's perhaps only fitting that KFC is plotting to launch a chicken sandwich into space. The Zinger, a spicy, crispy breaded-chicken sandwich that debuts in the U.S. on April 24 is already one of the top-selling sandwiches in KFC's international markets. To promote the Zinger, actor Rob...
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Breasts Sing Their Own Praises in Freaky Follow-up to Famous ‘Manboobs’ Ad (SFW-ish) David unleashes 'Everybody Loves Boobs' By Tim Nudd One of 2016's surprise ad hits was agency David's "#ManBoobs4Boobs," a breast-cancer awareness campaign that cleverly got around social media's ban on female nipples by demonstrating a self-exam on a male model instead. The work, created for Argentina's Breast Cancer Help Movement (MACMA), won a slew of Gold Lions across various categories at Cannes last...
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OMD Poaches WPP Veteran to Lead Its Eastern Division as President Patty Sachs spent a decade with Neo@Ogilvy and JWT By Patrick Coffee OMD has expanded its North American leadership team by hiring Patty Sachs to serve as president of OMD East. Sachs comes to the Omnicom Media Group network after spending 10 years with WPP, where she led the global IBM media account at Neo@Ogilvy and the North American HSBC team at J. Walter Thompson. She also...
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Accenture Picks UM as Its Media Agency of Record Promoting Global Consulting Services IPG shop wins business-to-business review By Patrick Coffee Most ad trade stories about Accenture concern the international consultancy's efforts to compete with "traditional" agencies by acquiring creative shops and offering more strategic services to clients. Today, however, the company named UM as its global media agency of record after a review to help promote its digital and mobile-first services to clients across industries...
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Rachael Leigh Cook and Her Frying Pan Are Back. This Time the Enemy Isn’t Drugs but Drug Policy Star of famous '90s PSA has a message on 4/20 By Patrick Coffee Happy 4/20, everyone. Did you know the federal government continues to classify marijuana as a Schedule 1 drug despite 24 states and the District of Columbia having legalized it in some form and eight states passing laws allowing its recreational use? Twenty years ago, actress Rachael Leigh Cook, then 18, appeared in a famous PSA...
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This TV Show Is So Raunchy, the Network Made Toys to Distract Children While Parents Watch And you thought Game of Thrones was bad By Angela Natividad The French love themselves some sex, or at least some quality nakedness, which manages to pop up in ads for everything from food delivery to selling tables. To demonstrate how raunchy Season 2 of Canal+ show Versailles will be, French agency BETC decided to roll the dice on that reputation. The case study below depicts...
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Watch This Poor Guy Try to Justify a $10,000 Motorcycle Purchase to His Significant Other New ad from Zero takes on the psychology of the impulse buy By Robert Klara It's a conversation that happens across the country--how many times a day? A hundred? A thousand? Warily eyeing middle age bearing down on him, a fella goes out and buys a motorcycle on a whim. He's plunked down his 10 grand, and he's had a swell time getting bugs in his teeth out on the...
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