Here's the latest in foodservice
| Insights from the Leader in Foodservice Intel | | OPERATIONS | | | Chipotle Mexican Grill debuts menu item in the metaverse for the first time!
The rollout, in both the real world and the metaverse, marks the first time the fast-casual chain has unveiled a menu item on the new Web3 platform.
Newport Beach, Calif.-based Chipotle Mexican Grill is rolling out its Garlic Guajillo Steak nationwide for a limited time, the chain announced on Tuesday. The new Chipotle Grill Simulator inside its metaverse on Roblox is located inside the brand’s Burrito Builder. The experience starts at the plancha, where visitors will need to perfectly grill and season as many steaks as they can before time runs out. |
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| OPERATIONS | | | Here’s how California’s FAST Recovery Act could affect the entire restaurant industry
While the recently passed FAST Recovery Act has been drumming up controversy in California, the legislation — which could raise the state minimum wage to $22 an hour — is more wide-reaching than most people realize.
As a quick refresher, the FAST Recovery Act or Assembly Bill 257, was signed into law by California Gov. Gavin Newsom on Labor Day and was designed to give fast-food employees a seat at the table. The bill was widely criticized by the restaurant industry as unfairly targeting restaurants and punishing some small businesses (franchisees of large chains) but not others. |
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| MENU | | | New items from McDonald’s, Burger King and Wendy’s
Plus innovation at Boston Market, Bruster’s Real Ice Cream, Chick-fil-A, Chipotle Mexican Grill, Donatos, Dutch Bros, and more.
Anyone familiar with the hit Adult Swim series Rick and Morty might think twice about consuming anything claimed to have been conceived in Froopyland, but Wendy’s is betting customers will roll the dice with specials the chain has rolled out in time for the show’s sixth season. Panda Express is launching a plant-based version of its Orange Chicken systemwide after testing it in select markets last year and 7-Eleven has two new types of pizza. |
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| FIRST BITE | | | How one fine-dining restaurant is using NFTs
Senior editor Joanna Fantozzi walks you through all the twists and turns in the technology world. Listen to the latest in restaurant technology news straight from our technology reporter.
This month, she’s talking about how one fine-dining restaurant turned to NFTs for its latest marketing push and what that could mean for the restaurant’s future; the latest in pizza robots, including a test with pizza giant Domino’s in Germany; and the latest technology at vendors like DoorDash and Lunchbox. |
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