| | | | | Nearly 60 Years Ago, a Socialite Dressed Her Friends Like Peacocks and Altered Fashion History Lilly Pulitzer's simple shift finds favor beyond country clubbers By Robert Klara As a New Yorker transplanted from Texas, Sarah Bray has resigned herself to a fact of fashion life here: You wear black. Everyone does, the joke goes, though the joke is largely true. But when Bray leaves the city to visit her sorority sisters from Southern Methodist University, or heads down to Palm Beach, Fla.,...
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| | | | | | | | Geena Davis Has Led the Charge for Women in Hollywood. Now She’s Doing the Same for Advertising Working with brands, agencies and data to analyze female roles in ads By Kristina Monllos Don't ask Geena Davis about role models. At least, don't ask her about female role models on screen. The Oscar-winning actress turned gender-equality activist wants more women in movies and on television playing scientists, engineers, lawyers, CEOs--all of the jobs that women have in real life--but please, if you do anything, make those characters interesting....
Read more » | | How Arianna Huffington Is Getting Female Business Leaders to Embrace Corporate Wellness Her startup, Thrive Global, is capturing the attention of powerful women By T.L. Stanley If it's tempting to dismiss emotional and physical wellness as a soft subject, here's a hard truth: Stress and burnout cost U.S. companies more than $300 billion annually in lost productivity, missed workdays, healthcare bills, on-the-job accidents and attrition. It's a bottom-line issue that media mogul and Huffington Post founder Arianna Huffington has been talking...
Read more » | | Nutella’s Unique Product Now Comes in 7 Million Unique Jars Ogilvy gets into artful algorithmic packaging By Tim Nudd Nutella, the hazelnut spread, has always been a fun brand (when it's not sending its biggest fan cease and desist letters). Now, via Italy, comes a fun stunt, in which the uniqueness of the product is reflected in the packaging. Ogilvy & Mather used a special algorithm--much as Diet Coke did last year, and Absolut...
Read more » | | | | | How R/GA Fit 1 Billion Colors Into This Ad for a Samsung Television It was filmed in Paris, the City of Light By Marty Swant How many colors can a person count? How many can a human eye even see? And perhaps more important, how many can the brain comprehend? A few dozen? Hundreds? A thousand? A million? A billion? And even if we as humans can't, what if we could? While working on a campaign for Samsung's new QLED...
Read more » | | Infographic: Most Millennial Women Value Entrepreneurship, but They Also Prioritize Family 83% want to own their own business, while 55% work on a 'side hustle' By Emma Bazilian Whether job hunting on social media, balancing career and home life or working on their side hustles, millennial women are bringing a new and unique ethos to the workplace. "Women can put family and company culture first but still manage to save more, and do more, with the money they are given," explained Jaclyn Johnson,...
Read more » | | Bacardi Liberates a Caribbean Town from the Shackles of Instagram’s Boomerang Break free for the summer By Angela Natividad Summer's in the air, and with it, cold drinks, filmy cotton and tanned limbs. Just in time, for client Bacardi, BBDO New York gives us "Break Free," a wild take on Instagram's Boomerang feature. Boomerang lets you create super-short videos that do exactly what they sound like. They're GIF-like, looped scenes that, while fun to...
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