| Striking a balance between specific agronomic traits—such as seed-to-harvest time, ease of cultivation, pest and disease resistance—and also providing what distributors and retailers are looking for requires a very thoughtful and careful strategy.
We're going to get into that in an upcoming webinar.
Learn from leading experts about: The conflict between breeding for agronomic traits (often driven today by streamlining costs and maximizing yield/quality and time to market), efficacy and trends, and how to find a balance that works for your goals, your company, your retailers and your market Trends in the market re: THC-driven trends, color, flavor, minor cannabinoids, and how to tap into trends without necessarily trying to chase them (and risk missing them) Developing your own niche and brand in today’s market The downside of trends-driven markets and breeders’/cultivators’ roles in working to facilitate changeDon’t miss out! |
