| | | | | First Things First | | April 29, 2020 | By Jess Zafarris |
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| Ogilvy CEO John Seifert Says He Will Retire in 2021 | |
John Seifert announced in an internal memo that he will be retiring as Ogilvy’s chief executive in 2021. Seifert has spent 41 years with the WPP agency, the last five as global CEO. Seifert said that he will continue to act in the role while the agency searches for a successor. Read the full memo: “In a moment like this, I am more committed than ever to our people, our clients, and the Ogilvy brand,” Seifert said. Industry Luminary Brian Lesser Joins InfoSum’s Board of Directors Former Xandr CEO Brian Lesser has joined the board of directors at UK-based InfoSum, a start-up attempting to help the online marketing industry advance the challenge of targeting audiences amid heightened privacy regulations. Lesser, who unexpectedly left the top job at Xandr last month, told Adweek the online advertising industry requires an overhaul to meet new privacy laws. What he'll do at InfoSum: Lesser will advise InfoSum on potential new partnerships, including investments and potential new hires, as the start-up seeks to expand internationally. | |
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| Workplace Culture Tip: 3 Ways to Keep Remote Employees Engaged | |
Kelly Bayett, Founder & Creative Director, Barking Owl "During normal times, we have a tradition in the studio where we have a BBQ at lunch every Friday. We are doing a virtual BBQ Friday every week with the entire team, including our sales reps. Keeping the same time, most people have lunch on the call and we are able to catch up. We don’t really talk about work, it’s really just to hang out and have fun. I look forward to it every week and it keeps you connected in a real way. We are a really close group and you can really feel it in those calls." David Krupp, CEO, Americas, Billups "We’re doing video happy hours and we’ve launched a Slack channel dedicated to work from home ideas, inspiration and brainstorming ways to stay engaged. This staff-directed channel mixes fun with practical solutions to promote optimal work/life balance while away from the office." Annabel Power, Group Account Director, RQ "On day one of WFH, RQ implemented all account teams have a 15-minute morning video chat each day. This gets people motivated early on and keeps them on track with what they need to deliver on day-to-day. The video is great to see each others faces and WFH environments, mustache growing, and the uncut hair that is happening six weeks in!" | | | |
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