Special Edition: Flavour and colour i nnovations

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News & Analysis on Food & Beverage Development & Technology - Asia Pacific

25-Sep-2023

Special Edition: Flavour and colour innovations

Consumers are seeking great flavours and colours, but they equally want them to be better-for-you. We'll be looking at brands at the cutting edge of natural, localised and unique flavour innovations, and assessing the categories that are primed to deliver sustained growth.

Targeting TikTokers: Indiaâs Beyond Snack builds on strong growth with âexotic flavoursâ aimed at young consumers India-based Beyond Snack recently expanded its repertoire of banana chips in the hope of attracting Millennials and Gen Zs, whom the firm believes are particularly receptive to flavour innovations... Read
Spicing up RTD: Kirin launches new ginger ale sour and sugar free teas in Japan Japanese brewery giant Kirin has announced the launches of two beverages â one alcoholic and one non-alcoholic â as it continues its efforts to tap novel ready-to-drink innovation opportunities... Read
Comfort and convenience: Consumers are seeking wider flavour options and formats for meal replacements â Sustyfoods Singapore-based meal replacements brand Sustyfoods says that convenience and functionality are key purchase drivers, and expects rising demand for savoury options and product formats that are more similar to âreal mealsâ... Read
Sweet and snacky: China cheese industry growth requires flavour localisation and western influence â Bel China Cheese heavyweight Bel has called for local brands to simultaneously develop local innovations alongside introducing more traditional western concepts in order to drive faster industry growth in China.. Read
âNot another me-tooâ: Singapore startup launches eggless mayo capitalising on localisation trends Singapore start-up Hegg has launched its eggless Japanese mayonnaise in the domestic market and is looking to capitalise on growth opportunities across Asia with âlocalised flavours.â.. Read
Flavour forward: Food Onwards looks to revamp fish skin snack category with localisation and new frying tech Thailand-based snacks firm Food Onwards believes it has a strong shot at revitalising the fish skin snack category via a localised take on its product manufacturing process and flavour selection... Read
Sweet surprises: 50-year-old Boonprasert Confectionery boosts format and functional innovation to meet new consumer needs Thailandâs Boonprasert Confectionery is evolving its innovation strategy to focus on the development of novel formats and functional offerings to meet changing consumer needs in and out of its home market... Read
COVID-19 and APAC's food and beverage sector: All our coronavirus news...in one place Here's your constantly updated and comprehensive round-up of FoodNavigator-Asia's COVID-19 coverage... Read

Special Edition: Flavour and colour i nnovations

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