Join us for a pan-industry deep dive into the best new content & entertainment marketing ideas & strategies. FEATURING: // Brand Content Expo track // New branded content models and strategies for audience engagement and measurement. Sessions include: What artificial intelligence can teach us about getting the right content in front of the right audiences at the right time. Vince Lynch, CEO, IV/AI // Entertainment Marketing Summit track // The latest entertainment marketing trends and audience-targeting tactics. Sessions include: From YouTube to lifestyle brand: How Bell and New Metric Media took Letterkenny offline. Mark Montefiore, Co-President, New Metric Media Matt Cowling, Marketing Director, Bell Media // AToMiC Awards show // The year’s most ground-breaking advertising, tech, media and content programs! Don't miss hearing from leading brand marketing, content development and entertainment industry experts! Topics include: Tapping AI to engage an audience, breaking into new platforms, fanbase care and nurturing, maintaining a 365 content marketing strategy, amplifying a hit via old & new tactics. |