Also: Why “Dumb Ways to Die” owners are the real winners The Trade Desk revealed its latest earnings report on Wednesday with Q4 revenue up 24% year-on-year totaling $491 million while its income for the entirety of 2022 exceeded $1.5 billion, up 32%.
The Trade Desk's bumper quarter has some important caveats The Trade Desk revealed its latest earnings report on Wednesday with Q4 revenue up 24% year-on-year totaling $491 million while its income for the entirety of 2022 exceeded $1.5 billion, up 32%. Additional coverage: Over a decade after the jingle "Dumb Ways to Die" was created for a public safety campaign, it's gone massively viral on TikTok — and its current owner, the mobile game studio PlaySide, is taking advantage. What's stopping a writer from using ChatGPT to generate stories? Without explicit guidance from editors, the answer right now is nothing. Other things to know about Time is running out to join us for the Digiday Media Buying Summit from March 6-8 in New Orleans. Don't miss this opportunity to connect with leaders from Dentsu, Publicis, Tombras and more as we explore current industry challenges and solutions. Businesses are finding that efficiency, financial and sustainability goals go hand in hand when it comes to supply path optimization. Sponsored by Teads. Amid economic turmoil, improving ad quality is a critical component of building engaged audiences that attract brands. Sponsored by GeoEdge. | | |
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