New beverage launches / New technique for taking a 'chemical fingerprint' of gin / Gut-health soda market heats up: Health- Ade launches SunSip / Australia's Kommunity Brew ventures into hydration and probiotic drink space

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News & Analysis for the Beverage Industry

06-Feb-2024

TOP HEADLINES

What's hitting the shelves? New beverage launches - from energy drinks to tea

From energy drinks to collagen tea, we look at some of the latest beverages launching around the globe.... Read more

Gin âfingerprintingâ could help futureproof the category

A new technique that takes a chemical fingerprint of gin in seconds could hold 'huge potential' for the industry: allowing producers to create better and more consistent gins; enable regulators to detect fraudulent products; and even help create a stronger definition of what a gin is.... Read more

Gut-health soda market heats up: Health-Ade launches SunSip

Kombucha maker Health-Ade is throwing its hat into the prebiotic soda ring again with SunSip, as consumers continue to seek out gut-health claims in the carbonated beverage category.... Read more

Bridging the gap: Kommunity Brew hopes new probiotic drink can combine taste and health benefits

Australian Kombucha firm Kommunity Brew is venturing into the hydration and probiotic drink space as it seeks to grow nationwide.... Read more

Competitive edge? Tawandang Distillery bets on jasmine rice and âmost-advancedâ tech to capture market

Thailandâs Tawandang Distillery believes that the use of scorched jasmine rice in its liquor products, and what it claims to be the âmost-advancedâ distillery in the region will give it a competitive edge.... Read more

View all news headlines for: Nov Dec Jan

EDITOR'S CHOICE

From Horchata latte to Snickers coffee: Keurig Dr Pepper's flavored coffee strategy

Collaborations with Snickers, Twix and Milky Way have helped Keurig Dr Pepper find a winning strategy for flavored coffee: combining its expertise in coffee with imaginative flavors and the brand equity of some of America's best-loved indulgent brands.... Read more

Sprite removes labels from bottles in UK trial

Coca-Cola will remove labels from Sprite bottles in select UK convenience stores, in a move to cut down on packaging materials and simplify recycling.... Read more

My Drynuary: âThe beauty of the non-alcoholic space is that there are no rules! We're creating the category for the modern drinker'

Ryan Hanson co-founded non-alcoholic wine Surely in 2020, attracted to the opportunity to innovate in a very traditional category. In our series on entrepreneurs in the low/no alcohol industry, he takes us through what heâs focusing on as a leader of a start-up brand in an emerging space â and the opportunities he sees for the future.... Read more

How to market alcohol-free alternatives responsibly

Alcohol-free alternatives provide a welcome option to the increasing number of consumers who choose not to drink. But there are growing concerns that branding similarities to alcohol could mean that alcohol-free alternatives act as a gateway into alcohol for children or those at risk from harmful drinking. So the UKâs Portman Group has set out its first-of-its-kind guidelines on how to market such products responsibly.... Read more

ON-DEMAND WEBINARS

Beverage Innovation

Beverage gurus are looking to be ahead on the next big thing as they explore niche categories and push beverage boundaries. Consumers no longer want empty calories: they want guilt-free beverages that refresh, hydrate, or keep them powering through the day. Customization, personalization and functionality...

08-Nov-2023

GLOBAL INDUSTRY NEWS

âPlant-based downturn isnât halting innovationâ: Beneo talks 2024 alt protein strategy

The ingredients supplier outlines its two-pronged alternative protein strategy, which it is betting on to reignite demand for plant-based meat.... Read more

Wonky apple crisps are enjoying their time in the limelight: How Gusto Snacksâ passion to fight food waste is fast-tracking its growth

Conceived in an orchard and launched in the throes of the pandemic, the fast-growing startup is reverberating with both the business world and the consumerâs imagination: winning awards, securing funding and broadening its footprint in the UK. Thereâs nothing stopping the Italian-Ghanaian founders, who have now set their sights on the $167bn EU snack market.... Read more

Super Bowl LVIII: The products, ads expected to make big plays during game day

With the Super Bowl two weeks away, consumers are preparing their grocery lists and budgets for the big game day, as CPG brands ready their ads and promotions with the anticipation of receiving a volume boost the week after the game.... Read more

Milkadamiaâs Artisan plant-based milks launch in refrigerated set, show âless is moreâ

Plant-based milk brand milkadamia moves into the refrigerated set and proves âless is moreâ with the debut of its organic Artisan macadamia milk and blends line that skips the fillers and gums common in many non-dairy beverages and responds to a growing demand for more homemade-like options.... Watch now

PREVIOUS HEADLINES

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Rockstar Energy hops on functional mushroom trend with Focus launch

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